What is the WOW response? It is not that easy to figure out, is it? The wow response is ideally the kind of response that you would receive from the satisfied customer.

A customer, who walks into a shop, finds what he or she wants and is happy not only with what he or she has found but the entire shopping experience, and also a customer who has discovered the bonus of shopping in a way like never before.

This is the customer who will return again and again to the shop and would prefer to do all her shopping in the same place if possible or even let out a “WOW” every time she walks out of the shop after the shopping is done with.

How can your bottom line meet up to the needs of the response, wow?

One key way of accomplishing this is to manage to slip in as many promises as you can in your sale. The ideal would be to slip in as many promisable items that you can imagine your sale to carry with it.

Once you have done this, ensure that you under promise as in you list a week a delivery time when you merely need 4 days to do the same. Do not shy away from such promises as customers necessarily like them and when you work better than you promise they will be simply thrilled and delighted and you will be rewarded with that “wow” response for which you have been trying all this while.  

Work on the first impression that your concern is going to have on the potential customer.

You have to do up your place or site (whichever applicable) as well as possible. There should be every degree of comfort for the customer when he or she explores your shop.

The visitors should like the colors and the textures and everything your design could do should be aiming to soothe the shopping experience of your customer. You should also impress them sufficiently with your services and the kind of help you are offering your customers.

Your problem solving techniques should be optimized to ensure maximum satisfaction to your customers when they visit your place. Do not make your customer feel left out at any point ensuring that you do not cross over to interfering with her shopping. Thus you have to be friends with your customer more than anything else. Your customer when and if she does come back to your shop should recognize you immediately. So keep a habit of making friends with strangers or out of them in turn.

A wow response is further egged on by the value for money that the customer avails off her purchase from your enterprise.

Prices are constantly climbing nowadays and so you should be sufficiently geared up to display that though your price might seem to be high there is definitely more than expected in store for your customer.

Try and squeeze in gifts or something similar as extra for the best effects. This should be an extra and added over anyway in spite of price deductions.

Keep in touch with them. Try and call them again without being irritating. Birthdays, anniversaries are always a nice time to call.

But apart from thus, this should be a part of your service to call them when possible to find out about them and the product.

There you go, now you know how to get the wow response!

You want to please all of your customers, but the problem is they are all different and unique. Pleasing all of them is impossible. Rather select a small segment and try to please them and automatically the number of happy customer grows.

I know of quite a few experienced business men who usually take a feedback from their customers. This is an excellent method of knowing the needs of the customer but the feedback must be used with discretion. 

However, some business men may make the mistake in taking each suggestion very seriously and thus constantly change their product line and business practices. But this constant change may make the businesses unstable and cause frustration, extra cost and extra work.

Customer feedback is important but their interpretation is critical. You can’t please every one rather try to please those you can. Find out the customer need and then streamline the products and services.

Be intelligent in business. Get focused on what needs to be done and the profits will grow. Choose quality over quantity. Try to please the one’s you can. Trying to please everyone will end up pleasing no one. Create a better strong business by combining your strength and majority of customer needs.

Let’s take here an example of a business woman who owned a jewelry store. She has an expertise on diamonds and 60% of her clientele come for that. She also keeps other gold and silver jewelry. She should have been more focused on diamonds and not dilute her market with other things, and grown bigger. 

She could have done surveys which are diamond oriented and could have become the biggest diamond retailer in the neighborhood, by just adjusting her focus.

Always try to focus on your strengths rather than weaknesses. You’ll prosper as a brand and bigger service provider.

Do your best to please people and leave the one’s you can’t. You’ll have more happy customers and strong and stable business.

Here are some tips:

• You can’t please everyone, so only try to please those you can.
• Find out your customer requirements.
• Eliminate ideas that are not focused on customer’s desires.
• Build on the areas that cater to customer needs.

Here are some important points you should keep in mind while customer handling:

• Everyone is different and unique.
• Customer feed back is essential but your interpretation of that is critical.
• Pleasing everyone is not possible so try to please the one’s you can and you’ll end up with more happy customers.

You must combine your strength and desire of majority of customers to create a better and strong business.