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Good customer service can make or break your company.

After all, your profits directly come from your customers.

And the best way to keep the profit rolling in is to keep your customers coming back for more.

To ensure that your customers are 100 per cent satisfied with every experience you need to figure out a way to make every experience a good one.

Unfortunately, not every customer service experience is perfect. Often there are complaints to take care of or problems with the product, service or system that are unavoidable. Many times customers can call screaming, frustrated or upset and many times customers feel unsatisfied with the state of things.

It is your job to fix these problems and offer an incentive to ensure that even these bad experiences are transformed into good ones.

Need some ideas?

Read on to explore some of the situations that have personally made me a loyal customer.

One of my favourite electronics store always greets their customers with a smile, a friendly attitude and a promise to give you the product at a discount.

The simple “it’s usually 50 dollars but I can give it to you at 45 for today only,” is a sure-fire way to make a sale and keep the customer satisfied.

I am sure that the customer service sales rep gives all his customers the same deals, but it makes me feel special and this keeps me coming back time after time.

Even bad situations can be made good again with the right customer service.
Have you ever ordered take out and the staff has messed up your order? Well I have. My favourite take away restaurant once confused my order with another person’s and gave me the corrected entire meal for FREE.

Although I had to wait an extra couple of minutes, the generosity was unexpected and 100 per cent appreciated. Now I go there at least once a week and they have yet to mess up again.

Similarly, even ugly situations can be taken care of effectively and efficiently with the right customer service approach.

How‘s this for an ugly situation: On a family vacation to Disneyland, we rented a four-door coupe to travel around California. However, when we arrived at the car rental shop, our four-door coupe was all sold out.

Flustered, upset and in a foreign state, the situation could have gone from bad to worse. However, the customer service representative upgraded us to a convertible for no extra charge and even threw in a free camera for the trouble.

Crisis averted and loyal customers convinced. It all comes down to good customer service, no matter what.

In each instance, the customer service sales rep went the extra mile for me and made my customer service experience a great one, even if the situations were less than ideal.

Running your business with customer service as your number one priority will ensure that your customers remain loyal, your company remains trusted and your business remains profitable.

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If you have a website right now, you need traffic. Not just any traffic, but highly targeted traffic ready to pounce on your offer! A properly installed WordPress Blog is one of the BEST traffic generation tools on the planet — not just any blog, but a locally hosted WordPress blog.

WordPress is the blog of choice for TOP internet marketers, regardless the niche or market. WordPress has numerous, high impact plugins and can be easily customized to help you get that target traffic you want –and need for maximum profitability.  A default WordPress installation is usually NOT search engine friendly (but it can easily be made that way).

Mike Paetzold shows you with WordPress Made Easy how to cut through the clutter the quick and easy way, save time, save money and eliminate frustration — simple as 1, 2, 3 to get YOUR BUSINESS BLOG going in less then an hour!

So we just upgraded our blog to WordPress 2.8 and went a step further and optimized it with plugins etc. as described in Mike’s WordPress made Easy!  Mike have been blogging since before there was a WordPress. Through consistent testing Mike always changed the plugins and finding better ways to optimize the software.  Several “How To” video’s are included in his package!

You should upgrade and optimize your blog too using his easy guidelines!

Success
Fred Lotgering
LotCon Biz Solutions
P.S. Mike has a special promotion of WordPress Made Easy until June 13th ! !Save $20 – Special re-launch discount only until June13th midnight edt

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Customer handling has always been a tricky thing and before you know your customer service might have lost all its repute in one fight one of your customers have with nay of your labors.

There might be ten thousand things you are trying to do to please them enough but the simple intervention of some obscure thing might just disturb your entire scheme of things and make it all very impotent in a moment.

There will always be customer who will scream and shout and make your life hell. But then in a way you are condemned to serve them and so, do not balk at the prospect if taking all of that with a smiling face right there and then and actually improving on your quality of service.

Find out what went wrong even if nothing did and try and act accordingly. If there was something really erroneous on your part, try and fix the problem without minimum expression of dissatisfaction. Remember that this attitude is what is going to help you and not the other way around if you try and retort to the allegations inflicted.

This is really a matter of skill and presentation that you have to grasp properly and face the situations. This will prove how mature or professional the customer service is. There is no heroism in shouting at them as you have immediately lost a customer and faith and some more too in the process. This will have to be avoided at any cost for your enterprise to prosper.

Just call the superior assistant in that section and let him/her take care of the situation. Often this, by itself helps as you have shown the customer that the firm wants her case to be taken up by a more qualified person at a higher order and thus there has been sufficient importance assigned to her problem.

This is often known to have enough impact to pacify the customer in question.

Apology should be always forthcoming form your part and especially if it comes from someone who is in an authoritative position it helps to pacify the customer to a great extent if not enough.

After you have resolved matters pertaining to the grievance continue in your service by being polite and offering pother compensations. This also helps to restore the faith of the customer to a great extent.

Unless you are dealing with a complete rogue all theses steps should help.

There is always a great need to listen to what the customer is saying. This is crucial to your attempts at pacifying your customer.

Difficult customers will always be there and isn’t it half the reason why there are batteries of helpers in stores to help all of them and deal with an emergency in case it is right at your door like in these situations?

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6 Allow your visitors’ experience to be an enjoyable one at your web site. Provide easy navigation, good content, fast loading graphics, search options, etc. You could offer online games that are related to your web sites theme. You could offer prizes to the high scorers too.

7 Keep changing or adding freebies to your web site. If people see the same freebie in your ads they will say to themselves, “Been there, done that”. For example, you could introduce a new freebie every month. People will revisit every month to get the new freebie.

8 Add a directory to your web site. When visitors submit their web site, e-mail them confirming their link has been added and remind them to revisit. In your e-mail you could mention a product you are selling. You could also always send them an e-mail again to remind them to resubmit their listing when it expires (if the listings do).

9 Organize your marketing and advertising into a plan. Create a list of daily, weekly, monthly and all other future promotional plans. Try to follow your plan step-by-step every day. This will free up your time by being more systematic and organized. If the plan isn’t working, don’t be afraid to tweak it some.

10 Trade links only with web sites that you or your target audience would visit. They should offer their visitors valuable content or freebies. There is nothing wrong with filling your web site up with outside links if they’re are interesting and helpful to your target audience.

More to come soon…

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Customer-Tested Buying Triggers: [display_podcast]

1 Offer to write exclusive articles (that means you only submit them to one place) for high traffic web sites in exchange for a link back to your site. You could also target high subscriber e-zines if they include your resource box. These publishers will publish them quicker because they will be the only ones with this content.

2 Create a positive online image. Tell your visitors about fundraisers you have sponsored or that you donate a part of your profits to charity. For example, you could say, “We regularly attend fundraisers and donate about 10% of our profits to charities and aid organizations.”

3 Improve your customer service on a regular basis. Try out new technologies that make it easier to communicate with your customers over the net.  For example, you could communicate with your customers or visitors by phone, instant message, web site messages, chat rooms, message boards, video conferencing, fax, e-mail, etc.

4 Ask your customers what they would like to see offered by your business in the future. This type of information can boost your sales. For example, you could find out they are interested in buying DVDs from your business. You could contact a DVD supplier and start selling them as back-end products.

5 Make sure your web host isn’t losing your sales. If you get an e-mail from someone who told you that they couldn’t access your site, it might be your host. You should ask them what kind of tracking or back-up system they use to make sure your web site is always up and running for business.

More  Customer-Tested Buying Triggers in a few days…