These days, the success of your online or offline business depends not only on the quality of traffic to your website or on mobile devices but the social recognition and interaction it may get in social networks, especially on Facebook it may have, and that is a hard fact. With This FREE Facebook Ads Report (click picture to download PDF) you will be able to: -Get your business on Facebook in the shortest time ever. -Considerably grow your army of potential clients -Instantly interact with your new and existing clients It is great to know about all of the wonderful things you…

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Common advice to new marketers is to find a need and fill it. Better advice is to find a want and fill that, since people more readily spend money on things they want than they do on things they need. After all, no one NEEDS an expensive car. Even the cheapest of automobiles will get them where they want to go – yet people WANT the high end cars and they pay dearly for them. So we know to understand our customer’s problems and needs and to fill them to be successful. And we’ve all been told to do surveys or haunt forums…

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How to Get Your Visitors, Affiliates, JV Partners and Customers to  LIKE and RESPECT You It’s almost cliché: People buy from and work with people they know, like and trust. People get to know you through your content, and they trust you based on your reputation and track record of service. But how do you get people to LIKE you? Be honest. Who doesn’t like an honest person? If I came to you and said I did a really stupid thing and asked for your forgiveness, you would almost certainly forgive me AND think more highly of me, even though I did the…

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In four words – bribe offline business owners. When you give a gift to someone, the law of reciprocity kicks in and they feel they need to give something back to you. So when you send them a “bribe” of some sort and then call them on the phone, you are far more likely to get them to agree – often readily and cheerfully – to an appointment. And you don’t need to spend a great deal of money to do this. Visit promotional product websites to get the ideas flowing, like these: If you’re targeting offline business owners in cold weather climates, send…

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Unless you’re brand new to marketing, you already know that split testing can make a tremendous difference in things like squeeze page and sales page conversions. When you split test to discover what converts the best, you get more subscribers and more sales from the exact same amount of traffic you’re getting now. In other words, you’re working smarter, not harder. But what factors should you test? Obviously you want to start with the headline, but there are many more things you can test that will also boost your conversion rate. Let’s get started: 1. Headline – This is almost always the…

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